Ahmed El Saadi, Vice President for the Middle East, Africa, Turkey, Romania, and CIS at Splunk, a Cisco company, discussed the company’s rapid evolution and vision in today’s AI-driven digital landscape. Splunk’s journey, he explained, began with solving cybersecurity challenges—detecting threats faster and unifying siloed tools. Today, it extends to IT observability and data management, reducing downtime and enhancing operational efficiency.
At GITEX, Splunk unveiled major innovations including the Cisco Data Fabric, enabling organizations to manage and analyze vast data sets more efficiently by processing relevant information at the edge—delivering cost savings and speed. The company also introduced Agentic SOC and Agentic Observability, AI-powered systems designed to automate routine security and operational tasks, allowing human experts to focus on critical decisions.
El Saadi emphasized Splunk’s open and federated approach, with solutions compatible across multi-cloud and hybrid environments. He underscored collaboration with regulators and local partners to embed compliance, foster human capital, and strengthen cyber resilience. For customers, this translates to innovation without disruption—greater uptime, reduced SLA penalties, and AI readiness.
With Cisco’s backing, Splunk continues to innovate at scale, integrating visibility, security, and analytics to help enterprises thrive in a data-centric, AI-accelerated world.