Bilal Baig, Trend Micro’s Chief Technical Officer in the Mediterranean, Middle East, and Africa, has witnessed the cybersecurity landscape evolve dramatically over the past 15 years. Speaking at the GISEC in Dubai, he emphasized that cybersecurity is no longer just an IT issue—it has become a boardroom priority.
Trend Micro, with over 35 years of expertise, continues to lead innovation in the field. Baig revealed that the company has rolled out more than 300 new features for its Vision One platform in the UAE alone in the past year, underscoring the rapid pace of technological advancement.
One of the most pivotal shifts has been AI integration. While cybercriminals leverage AI to refine attacks—particularly phishing—Trend Micro has invested heavily in AI-driven defenses. Baig highlighted Cybertron, the company’s proprietary AI-based cybersecurity model, designed to counter evolving threats.
Striking a balance between AI’s advantages and data security remains crucial. Baig stressed the need for enterprises to adopt stringent security measures, ensuring sensitive information is protected while employees harness AI’s capabilities productively.
Looking ahead, Baig underscored the importance of a proactive cybersecurity stance. By utilizing real-time visibility, risk assessments, and predictive security measures, Trend Micro aims to equip CIOs and CISOs with tools to prevent breaches before they happen.
As digital threats grow more sophisticated, Trend Micro’s commitment to innovation and deep regional expertise positions it as a trusted cybersecurity partner in the UAE and beyond. Through continuous adaptation and cutting-edge technology, the company is paving the way for a more secure digital future.