Trend Micro to empower Kuwait’s Small and Medium Businesses and their digital ambitions

Trend Micro has announced the launch of a strategic initiative to bolster the cyber security stance of small and medium-sized businesses (SMBs) in Kuwait, through its Worry-Free services – a suite of SMB-specific security solutions. The company seeks to strengthen the country’s SMBs in their digital transformation journeys through dedicated cybersecurity solutions to protect them in the evolving digital era.

“Kuwait’s SMBs have displayed great resilience through the last few years and have successfully adapted to the significant changes in the digital world,” says Assad Arabi, Managing Director, Gulf Cluster, Trend Micro, “As a tech-enabled population, digitization continues to increase in Kuwait, which means SMBs will require further support from innovations that not only accelerate their growth plans but protect every single digital asset and journey to reaching greater operational milestones. We aspire to be the partner of choice for the country’s small and medium businesses with our cutting-edge security solutions, as they continue to transform the communities they serve and tirelessly contribute to strengthening the nation’s economy.”

According to Trend Micro’s Annual Cybersecurity Report for 2021, the company’s security solutions detected and blocked over 14 million (14,911,051) email threats, and more than 3.5 million (3,528,979) URL victims attacks across Kuwait. Additionally, over 1.7 million (1,780,214) malware attacks were identified and stopped. And as the country transitioned into remote work, Smart Home Network (SHN) solutions shielded home devices and prevented more than 756,857 SHN events. These figures convey that, with the threat landscape evolving day by day businesses need to adopt multilayered solutions to be able to protect their operations in today’s day and age.

Trend Micro’s Worry-Free Services suite is a cutting-edge cybersecurity solution that provides complete threat protection across endpoints. Additionally, the combination of high-fidelity machine learning and an in-depth detection algorithm provides superior protection against ransomware and advanced attacks. Trend Micro Worry-Free XDR can perform detailed investigations and respond quickly due to the AI-powered, automatic data correlation across endpoints, servers, cloud, networks, and email. It is a single solution that relieves overworked IT staff by providing multi-layered security and making it an ideal platform for SMBs to safeguard their operations.